Extra-curricular projects also demanded attention. Notes.co.il, a blog platform, just about doubled traffic in the last 6 months or so. This amount of attention naturally requires some management, a sign that the project matures. Additionally, I had the pleasure of doing some worFoxyTunese FoxyTunes people, probably one of the coolest Israeli web start-ups out there.
What to expect over the coming months?
There’s a series of short posts in draft stage about marketing and stories. Focusing on “advanced aspects” of marketing communications and storytelling. There’s a (grateful) Basecamp case study, some viral marketing ideas, and if my courage doesn’t betray me – since the marketing babylon and sins posts were slightly on the ranting side – some ideas about what the alternative principles could be.